Need more info about the WhatsApp Business API? Check out our comprehensive blog guide. BSPs control and monitor the sending and receiving of messages to ensure that WhatsApp users have a pleasant and private chatting experience. They can maintain the quality with trusted companies.Īvoid spammy messages: WhatsApp broadcast messagesĪre only allowed on the official WhatsApp API (cloud or on-premise). Maintain quality of services: Selected WhatsApp Partners who have undergone their assessment can provide this service. Make WhatsApp profitable: The WhatsApp consumer app and business App are free, whereas WhatsApp API is a revenue-generating enterprise product. There are a few reasons why WhatsApp select its partners and only allows them to provide API services: To start using the WhatsApp Business API, you will need to get a Business Solution Provider (BSP), such as SleekFlow, 360dialog, or Twilio, which is authorized by WhatsApp. Interested to learn more about WhatsApp Cloud API instead? Navigate to The ultimate guide to WhatsApp Cloud API 2022. This blog focuses on the WhatsApp Business API. Alternatively, you can build your business messaging tools with in-house developer resources. You can get the WhatsApp Cloud API from a WhatsApp BSP that offers WhatsApp Cloud API (e.g., SleekFlow). Both are premium WhatsApp solutions designed to help businesses, especially enterprises, communicate and convert. Starting from May 2022, there are two types of WhatsApp API available: the WhatsApp Cloud API and WhatsApp Business API (a.k.a on-premise API). Are you wondering how to choose a WhatsApp Business Provider (BSP)? What is a WhatsApp Business API provider?
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